According to psychologist Carol Dweck who created the concept of Growth Mindset, in a fixed mindset, “people believe their basic qualities, like their intelligence or talent, are simply FIXED traits. They spend their time documenting their intelligence or talent instead of developing them. They also believe that talent alone creates success—without effort.”

Alternatively, “In a growth mindset, people believe that their most basic abilities can be developed through dedication and hard work—BRAINS AND TALENT ARE JUST THE STARTING POINT. This view creates a love of learning and a resilience that is essential for great accomplishment.

People who embrace growth mindsets—the belief that they can learn more or become smarter if they work hard and persevere—may learn more, learn it more quickly, and view challenges and failures as opportunities to improve their learning and skills,” Dweck wrote.

Several studies have proven that individuals with a fixed mindset put forth less effort to get what they want and ultimately, end up achieving less than someone who refuses to stop growing until they get what they want. It shouldn’t come as a surprise that those that think they know it all or know “enough” eventually come to learn that you can never stop learning in life.

Growth mindset is going to be a HUGE part of my upcoming 7-Day Empire Mindset experience because no empire was built in a day. And, no empire, anywhere in the world, was built without mistakes, constant improving and continual GROWTH.

Some of you are new to the online entrepreneurial world and some of you are not. You may have heard that dirty little M word so many times already that you can’t bear another webinar or worksheet. Or maybe you are like I used to be almost 8 years ago, thinking that mindset was just a fancy word for people who needed to get their stuff together and activate their drive. I knew what mindset was and I knew mine wasn’t perfect, but it was never a priority.

BUT, I am an Empire Rebel, and we don’t conform to what most online coaches, strategists, mentors and the like consider the norm. Forget what you’ve heard, what you’ve read and the boring stigma etched in your mind about mindset.

I’m not going to dance around another “challenge” (ugh, I hate that word), and give you a half strategy with zero implementation. I’m not gonna confuse you with some pretty made-up mindset variations that look nice, but don’t get to the point. I’m not going to talk for seven days straight, including through your Thanksgiving food coma and bore you to death.

So, listen up.

Mindset is the most important part of living a fulfilling, happy and purposeful life. And guess what? It is no different for business – especially online business. There is more competition here than there is out there. The difference is that out there, you drive by your competitors and don’t know or care. On social media, they are in your face every single day. Heck, you might be friends with some of them or have some spying on you.

You are going to want to give up.

You are going to feel the overwhelm.

You are going to feel the fear.

You are going to feel like an impostor.

You are going to feel not enough, period.

You are going to feel so much as you grow your business online.

There is no magic trick for overcoming what comes to us emotionally as entrepreneurs every single day. It is a roller coaster and if you’re afraid of heights and speed, you should probably get off right now.

Daily growth is NOT an option.







Are NOT options if you want to keep going and keep growing.

Get your mindset aligned to your life and empire. You can’t expect to wear a crown with your head held down or to the side any longer.